Post by account_disabled on Nov 26, 2023 0:18:09 GMT -5
generally considered best practice that any new marketing tools that may utilise personal data should be subjected to a DPIA. AI and Data Privacy Artificial Intelligence (AI) platforms are becoming increasingly popular with marketers, powering activities such as automated website chatbots. The introduction of ChatGPT and other large language models (LLMs) provides significant potential for marketers to increase their productivity. For example, generating blogs and articles as part of a content marketing
strategy. Marketers considering such technology must be aware of the data protection Cell Phone Numbers List risks. Transparency is a key principle underpinning the GDPR. Marketers using AI tools that process personal data must be able to explain in clear and simple terms how this data is being used. This is a considerable challenge as it is not often easy to identify exactly how data is being processed by AI technology. In addition, Article 22 of GDPR gives individuals the right to object to automated decisions that may have a legal
effect. For example, ‘automatic refusal of an online credit application or e-recruiting practices without any human intervention. In these instances, they have the right to obtain human intervention as part of the decision-making process. Highlighting the potential data protection concerns arising from the use of AI, Google was required to delay the introduction of a new AI chatbot, Bard, of Ireland’s Data Protection Commission (DPC). The Commission stated that the tech
strategy. Marketers considering such technology must be aware of the data protection Cell Phone Numbers List risks. Transparency is a key principle underpinning the GDPR. Marketers using AI tools that process personal data must be able to explain in clear and simple terms how this data is being used. This is a considerable challenge as it is not often easy to identify exactly how data is being processed by AI technology. In addition, Article 22 of GDPR gives individuals the right to object to automated decisions that may have a legal
effect. For example, ‘automatic refusal of an online credit application or e-recruiting practices without any human intervention. In these instances, they have the right to obtain human intervention as part of the decision-making process. Highlighting the potential data protection concerns arising from the use of AI, Google was required to delay the introduction of a new AI chatbot, Bard, of Ireland’s Data Protection Commission (DPC). The Commission stated that the tech